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Athletes & ambassadors

The mud is where it all begins, but without you, there'd be no journey. Dive into the stories of our athletes and ambassadors who make it all happen.

AMBER

Media marketer during the week, avid hiker and adventurer on the weekends. She has a deep passion for nature - whether it's hiking, climbing, or anything that brings her closer to the outdoors.

Amber believes in the power of the outdoors to restore balance and finds joy in every adventure, from scaling peaks to long-distance treks.

AMBER

Media marketer during the week, avid hiker and adventurer on the weekends. She has a deep passion for nature - whether it's hiking, climbing, or anything that brings her closer to the outdoors.

Amber believes in the power of the outdoors to restore balance and finds joy in every adventure, from scaling peaks to long-distance treks.

"Like many, I turned to hiking during a period when I was struggling with my mental health and feeling particularly low. While I've always enjoyed being outside, this journey has taught me to truly appreciate the small wonders of nature that I once overlooked. Being in nature allows me to feel most like myself. Though it may sound cliché, there’s a profound sense of peace and joy I find in nature that nothing else can match."

– Amber

Jake Catterall

Ultra-distance athlete & speaker with an incredible passion for big goals and inspiring others to be active.

Jake has ran from Norway to Spain in record time, cycled a lap of Iceland non-stop, ran 200km in 24hrs and climbed numerous high peaks.

Jake Catterall

Ultra-distance athlete & speaker with an incredible passion for big goals and inspiring others to be active.

Jake has ran from Norway to Spain in record time, cycled a lap of Iceland non-stop, ran 200km in 24hrs and climbed numerous high peaks.

”I started my journey by watching my adventure heroes do incredible adventures. It left me asking, “how do you even start something like that?” That question has changed my entire life, as it is the main question I’m trying to answer in my films in order for others with adventurous dreams to get started with their own.”

– Jake Catterall

Joëlle Strijk

Art director and graphic designer who runs Courtside, a creative agency that challenges the status quo.

She's recently taken on becoming an endurance athlete, driven by her mantra: "I have never done it before, but I'm sure I can."

Joëlle Strijk

Art director and graphic designer who runs Courtside, a creative agency that challenges the status quo.

She's recently taken on becoming an endurance athlete, driven by her mantra: "I have never done it before, but I'm sure I can."